THE BRIEF

Client: Ground-Up Solutions
Industry: Architecture & Survey
Project: Brand Identity Development

Ground-Up solutions is an architectural firm based in Nairobi created out of the need to develop aesthetically pleasing spaces that are also functionally driven.  Ground-Up Solutions was seeking to create a unique identity system that would connect to it’s target market. They already had an idea in mind but what we did is to take their idea and convert it into a meaningful identity. The result was a simple and clever logo that positioned them firmly in the minds of their audience.

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